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	31.01.2012 Travellers’ private imports of alcohol still account for 15 per cent of total alcohol consumption FINNISH FEDERATION OF THE BREWING AND SOFT DRINKS INDUSTRYPRESS RELEASE 31 January 2012 According to the weekly interviews conducted by TNS Gallup, Finnish travellers’ private imports of alcohol in 2011 were on a par with 2010. When translated into ... Read more »
	25.01.2012 Sweetener derived from leaves of stevia revolutionising store shelves - Here comes the new, lighter Novelle Friss! Hartwall was the first company in Finland to introduce beverages featuring the recently discovered, zero-calorie natural sweetener derived from the leaves of stevia. Consumers welcomed the new beverages with open arms, and now the story continues, as... Read more »
	18.01.2012 Chisu, Anna Abreu, Kim Herold and Happoradio to perform in living rooms Consumers will get to enjoy performances by some of the biggest stars in the Finnish music industry in their very own living rooms with Chisu, Anna Abreu, Kim Herold and Happoradio set to play acoustic gigs in people's homes in 2012. The intimate hom... Read more »
	30.12.2011 Finnish Federation of the Brewing Industry: Beer tastes great with food, but is best enjoyed in a sauna Finns think that beer goes great with food, good company and a sauna. 73 per cent of Finns are of the opinion that beer is a good accompaniment to food. Beer is almost as widely thought to be suitable for enjoyment in social situations. That said, Fi... Read more »
	15.12.2011 Lapin Kulta Tuisku organic beer returns to delight customers this winter A year ago, Lapin Kulta introduced Tuisku organic beer made of the best natural ingredients. This tour-de-force of Lapin Kulta Brew Master Mika Mäkelä and Teerenpeli microbrewery won over Finnish consumers and will now return. A special batch of 85, ... Read more »
	02.12.2011 Hartwall to introduce beverages sweetened with stevia in early December Hartwall is pleased with the European Commission’s decision to approve steviol glycosides for use as a sweetener in foods. The new, calorie-free sweetener from a natural source (stevia rebaudiana) will revolutionise the beverage market. Hartwall wil... Read more »
	22.11.2011 Stevia makes Hartwall Jaffa Super What do you get when you put stevia, a sweetener used by South American indigenous peoples, fructose and Finland’s favourite soft drink into the same bottle? Fresh, lighter and more natural than before Hartwall Jaffa Super soft drinks! The new Hartw... Read more »
	22.11.2011 Hartwall Novelle Friss - thanks to stevia now even lighter than before Stevia, a new natural sweetener, is now making Hartwall Novelle Friss even lighter. The slightly carbonated Novelle Friss combines naturalness, lightness and a fresh fruity taste, so the beverages are a perfect fit for those who want to treat themsel... Read more »
	10.11.2011 Consumer is king: return of the six pack Hartwall wants to offer the smaller packages that consumers want. In Finland, people usually enjoy their beer when going to the sauna, in front of the TV or with food. In these situations, a small package is the most handy one. At the same time, tryi... Read more »
	02.11.2011 Emergency shipment of Finnish long drinks arrives in Brighton: protestors overjoyed A desperate request to bring back Hartwall Original Long Drink to the Northern Lights bar in Brighton was recently spreading in social media outlets. Hartwall seized the opportunity and quickly packed a bus to deliver the long drink shipment straight... Read more »

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