Piia Maaranen has been appointed as customer marketing manager, on-trade as from 12 May 2008. Maaranen joined Hartwall from Laundry Helsinki, where she served as CRM director. She previously worked at Allied Domecq Spirits & Wine Finland Oy as trade marketing and communication manager.
Noora Pöyhönen, M.Sc. (Econ.), has been appointed as marketing manager for non-alcoholic beverages as from 1 June 2008. Pöyhönen joined Hartwall from Leaf, where she worked since 1999, most recently as marketing manager of the Refreshment unit.
Mikko Kautto has been appointed as IT project manager as from 5 June 2008. His previous positions include IT manager at Kaha Oy and system manager at Oriola Oy.
At Hartwa-Trade, Janina Oranen has been appointed as brand manager for Diageo products as from 2 June 2008.